Mothersun Entrepreneur Course

The Complete Guide To Building Your Online Store and Increasing Your Monthly Sales

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Course Curriculum


Business Coaches cost tens of thousands of dollars. For a fraction of the price, you can now invest in my Entrepreneur Course that will provide you with detailed instructions for every step of starting your online business. Minimize your mistakes, fast track your launch, and start making money now.

Your Instructor

Lindsey Mickelson Hoadley
Lindsey Mickelson Hoadley

I started my first business 15 years ago. I was 24 years old. I had a degree in art studio in which I specialized in fine art oil painting and screen printing. After studying art at the University of Bordeaux and seeing the super unique French street clothing style I moved back to Santa Barbara and got my first job out of college in the marketing department of a luxury retail online store. There I learned how to run the backend of a major online retailer, how to produce product shots for the site, and how to create seasonal marketing campaigns. But there was something inside me that reminded me I had my own dreams and I didn’t know how much longer I could help build someone else’s dream! So, I left to start my own graphic t-shirt line and screen printing shop. My team and I printed jobs for companies all over the country. Back then, you had to pay website developers to code a website. I spent $15k on my website for that business. After becoming pregnant 6 years later, I sold the shop so I could focus on being a mom for the first time.

When my daughter turned two, I began Mothersun and the Captain, an online store for Mamas and their kiddos. My first products were trucker hats and a breastfeeding tank I had developed for myself so I could breastfeed my baby on the go. I was barely on Instagram and I might have had 1,000 followers at the time. I had never had an online presence before and I certainly had not marketed myself on social media. I dove in for the sake of my business and learned how to market strategically. I also started to run my clients’ Instagram marketing. And over time, I have been able to leverage my Instagram marketing to increase my sales from my store.

I am going to teach you exactly how I did all of this and how I make 5 figures each month. I now live such a fun life, working for myself in my sweet art studio by the sea, calling the shots, and making my own schedule. I have THE MOST amazing customers a woman could ask for and I have an Instagram community that supports me in so many ways. I have made the mistakes, I have figured out the troubleshooting, the website building, the online advertising, the tricks to making your social media account look badass and how to connect with your people. I have so many tricks and over 10 years of entrepreneurial experience and I am so excited to guide you to living your dream of selling your creations online. So let’s dive in!!

I have learned how to implement the right systems, hire the right people to help me, and increase my income substantially. I create my own schedule, work with AMAZING customers, and take time out for myself whenever I want to! The most fulfilling part of all of it though, is building this beautiful community of women and connecting with them on a really special level.

You CAN Have A Business You Love!

You DESERVE To Have Freedom Every Single Day!

Investing in your business is a big decision. And not one to be taken lightly. I've spent a lot of time and money on tools, systems, education and formal coaching to learn the keys to growing an online business. Why not get support from someone who has already done the work and knows how to speed up your timeline and reach your financial goals more quickly than doing it all on your own? I know you can do this. The Freedom you want in your life and business is waiting for you. I would love to bring you into my world!


Lindsey Mickelson Hoadley, owner of Mothersun and the Captain

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
How long will it take me to get through the course?
You could read the entire course and watch the videos in a day if you wanted to. But if you broke it up into segments, you could dedicate one day to each module, and take thorough notes and start taking action right away. It doesn't take long at all. And you could start your entire business and launch within a month, as long as you have inventory if you are selling products.
How long does it take to build a website?
It took me about 2 days to build my website and about a week to get all my photos and products uploaded. It shouldn't take you longer than that if you walk through my course videos step by step.